|
Session
Description:
Large US Banks are quickly
implementing the relatively new technology of Mobile
Banking. Mid-Tier and Community Banks and Credit Unions are
struggling to catch up and effectively compete. If you
foresee turning Mobile Banking into a profit vs. a cost
center, forming an end game strategy is imperative. The
ultimate question for banks and credit unions is how can
they implement a cohesive mobile banking marketing strategy
that will keep existing customers, produce new clients and
eventually generate a profitable service?
This presentation will assist the audience in implementing a
mobile banking marketing strategy that will keep existing
customers, produce new clients, reduce costs and eventually
generate a profitable service.
This presentation will provide the following benefits and
advice to the attendees:
-
Understand how other
banks and credit unions market Mobile Banking services
to their customers and members
-
Gather the components of
an Mobile Banking Business Case
-
Differentiate vendor
software capabilities
-
Identify Business Case /
ROI line items
Participants will get answers
to the following questions:
-
How can your bank or
credit union implement a cohesive mobile banking
marketing strategy that will retain existing customers,
produce new clients and eventually generate a profitable
service?
-
How are other large,
mid-tier and community banks / credit unions marketing
Mobile Banking?
-
What is the Mobile
Banking End Game and where will banks generate Revenue /
Profits?
-
How will Contactless (NFC)
technology fir into your Mobile Banking game plan?
-
What are some of the ROI
/ Business Case line items when considering Mobile
Banking?
-
How do vendors price
Mobile Banking?
-
What the major security
issues and how can you prevent Mobile Banking Fraud?
This session
is appropriate for senior financial services executives with
responsibility for Mobile Banking, Online Banking, Channel
Management, Marketing, Business Development, Market
Research and Strategy groups.
|
Click Here to Register
Telephone Conference Presentation
On Tuesday, May
5th, 2009
At 2:30 Eastern/11:30 Pacific
Presentation by
Greg Schratwieser
President
ICI Consulting
Greg@ici-consulting.com
About Greg Schratwieser:
In 1994, Greg Schratwieser founded ICI,
which is a consulting firm that focuses on the Bank Technology
Industry. ICI provides Business Case, Vendor Evaluation and Project
Management consulting services. ICI has consulted with nearly 200
financial institutions throughout North America, Australia, Europe and
Asia. He has given hundreds of speeches within these geographic
markets, has written a book and dozens of industry articles.
About ICI:
Since 1994, ICI has been a firm focused on Bank and Credit Union
Technology Consulting. This concentration enables us to objectively
assess, evaluate, justify, negotiate and implement superior in-house and
/ or outsourcing solutions for our Clients.
Our goal at ICI is to assist our Clients in selecting the best solutions
that meet their business needs. ICI will help the Bank or Credit Union
negotiate a competitive price under fair contractual terms. Furthermore,
we strive to maximize the effectiveness of the technology through a
comprehensive Bank Technology implementation strategy.
ICI consultants have an average of 25+ year’s experience in the
financial industry. Our consultants are professional, ethical and
totally objective on vendor decisions. Our Clients rely on ICI to save
them executive time, money and most importantly, to avoid poor
decisions.
Our hardware, software, internet, lockbox and banking experience allow
us to offer you the following Bank Technology Consulting Services:
-
Assessment
Services
-
ROI Studies
-
Strategic
Direction and Business Case Reports: deciding whether in-house or
outsourcing is the more effective direction
-
Vendor
Evaluations: in-house or outsourcing
-
Contract
Negotiations
-
Project
Coordinate Implementation
ICI
consultants have cost justified, evaluated and implemented the following
corporate and bank applications:
-
Check Imaging-
Image Exchange, Archive & Remote Capture
-
Core
Processing
-
COLD and
Document Imaging
-
Internet
Services
-
Lending
Systems
-
Network
Services
-
Remittance
Processing
-
Retail
Delivery
-
Disaster
Recovery
-
Cost
Accounting & Profitability Analysis
-
Computer Room
Design
-
Compliance/Sarbanes Oxley
-
Wire Transfer
www.ici-consulting.com
Click Here to Register
|
